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Retailers intently observe CAC to determine the effectiveness and effectivity of their advertising initiatives and to grasp the value that every buyer brings to their enterprise. Lifetime Worth represents the total sum of money a customer is expected to spend with a enterprise during their relationship. LTV helps retailers make strategic choices about advertising and marketing spend, sales, and product growth by predicting long-term profitability from buyer relationships. It's calculated by looking at the common transaction worth, продажа оборудования магазина purchase frequency, and buyer lifespan. Average Transaction Worth is a retail gross sales metric that measures the average quantity spent by clients per transaction during a selected interval.

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